EA Sports Go Real Time
A partnership with ESPN is allowing video-game maker Electronic Arts Inc. to dramatically increase real-time content in sports-themed video games.
Starting with this summer’s release of the Madden NFL game, players with a high-speed Internet connection can have real-life action directly affect what happens in their video games.
So if a guy in the real world twists his ankle, you can’t use him in the game until he gets back.
A baseball star on a hot streak temporarily could become a better hitter in EA Sports’ MLB title.
A Cinderella upset in the NCAA basketball tournament immediately could be reflected in the March Madness video game, he said. - Denver Post